In this episode, Lance and Céleste Refn talk about her mission to inspire people to understand and appreciate the importance of protecting your business’s intellectual property rights and content and thus, your livelihood.
IN THIS EPISODE, YOU WILL LEARN:
• Importance of protecting the rights to your original ideas, branding and content
• The difference between trademarks, copyrights and intellectual property rights
• Basic international and local laws regarding registering trademarks
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